Every Deal in the Dave's Markets Weekly Ad
Ora reads weekly ads the way it reads shelves: store by store, item by item. This is every deal in this week's Dave's Markets ad, for all 12 stores in and around Cleveland.
The numbers
The ad for September 16 to 22 comes in three versions for 128 deals. Of the 128, 62 need more than one in the cart: 51 are "N for $X", 5 are buy one get one, and 6 are priced per item only when you buy two or three. 114 tiles print a save amount. The biggest is $21.38, on 7-Up brands, buy two get two free.
A deal is a family
Dave's writes its ad as product families. "Kellogg's Cereals, select varieties, 2 for $7" is one tile, and it names eight cereals from Frosted Mini Wheats to Corn Pops. 80 of the 128 tiles say select varieties or assorted, and 38 carry a size range like 13.3 to 16 oz.
| Shape | Tiles | Example |
|---|---|---|
| 2 for $X | 37 | Kellogg's Cereals, 2 for $7 |
| 3 for $X | 8 | Coke Core Brands, 3 for $6.99 |
| 4 for $X | 3 | Chobani Greek Yogurt, 4 for $5 |
| 5 for $X | 3 | Food Club Chunk Light Tuna, 5 for $5 |
| Priced per item when you buy 2 or 3 | 6 | Land O' Lakes Butter, $3.50 each when you buy 2 |
| Buy N, get M free or for $1 | 5 | 7-Up Brands, buy 2 get 2 free |
The 62 multi-buy tiles in the ad, week of September 16.
Download the dataset: 56 rows, the multi-buys at the Turneytown store, one row per listed item, with the item code, the deal type, the quantity, the price, and the valid dates. A tile that names a product family is fanned out to every listed item sharing the name.
Ora reads ads like this one every week, for every store. Contact us to learn more.